Month: September 2018

Back in 2016, Google made some changes to Text Ads that, at the time, had advertisers around the globe pulling their hair out. Back then, the changes represented a major overhaul of how things were going to work moving forward, and that meant millions of people had to essentially re-learn how to generate the best …

Google’s New Expanded Text Ads and Responsive Search Ads Read More »

When it comes to generating consumer trust, few things can match the sway and influence of real, honest user reviews. The numbers back this claim up, with 95-percent of online shoppers reading up on reviews before they make a purchase, and 85-percent of buyers saying that they trust reviews as much as a personal recommendation. …

The Importance of Amazon Product Reviews and How to Get Them (Without Breaching Any of Amazon’s Policies) Read More »