I love working with Clear Ads Limited. They taught me and my team how to use DSP and how to get results as stunning as a 26 ROAS. That’s a 3.8% ACoS. Their bottom up funnel approach helps scale Amazon businesses without overspending.
Get The Most Out Of DSP
Searching for ways to grow sales for your Amazon products? Amazon DSP might be the right solution for you. Amazon’s Demand Side Platform enables you to programmatically buy display , image and video ads.
Amazon requires a minimum spend of $35,000 (in US) or £10,000 (in UK) in order to promote on the platform. Opting to use our self service platform will enable you to gain access at a lower rate.
Amazon DSP is a demand-side platform that enables advertisers to programmatically buy display, video, and audio ads both on and off Amazon.
Amazon Demand Side Platform - Self Service
Amazon Demand Side Platform - Self Service
When you choose Clear Ads as your Amazon Ads marketing agency, you can expect to receive the benefit of our considerable expertise. You will receive weekly and monthly reports, as well as regular calls to keep you informed of progress and strategy.
We will begin by reviewing the business reports to find all eligible products which are suitable for promoting on the DSP platform.
We will devise a strategy that aligns with your business goals i.e, brand awareness, sales growth with the aim of achieving your desired objectives.
Once the strategy has been agreed we will begin building out the account, focusing on the bottom of the sales funnel and working our way up.
Once the account is fully set up, the focus will shift to optimisation, scaling and new opportunities to expand.
Amazon Demand Side Platform - Self Service
So, Why DSP?
Amazon DSP also allows you to have a sentence from any review a customer has left for the product you would like to advertise within your advert. This would give your product an edge compared to your rival Amazon Sellers as it takes advantage of what others have said about your product.
As Amazon is the only DSP platform that actually owns its own data, it is able to use that wealth of information to ensure that your adverts appear to the most appropriate audience taking into consideration their spending patterns and information provided to Amazon. This can range from education, devices used, cat/dog owners, those interested in baby gifts, backing supplies and so many other different segments.
As well as your listings appearing on Amazon O&O (Owned and Operated Sites) such as Amazon and IMDb, you also have the ability to have your advert serve outside of Amazon on their open exchanges. This enhances your brand’s ability to generate more awareness of your products outside of Amazon in key placements and really scale.
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