Excluding Mobile Apps

Excluding Mobile Apps on The Google Display Network

It has come to our attention that many Adwords advertisers have struggled to find a solution to removing their adverts off mobile apps when advertising on […]
Reach and Frequency Reports

Reach and frequency reports have a new home on Adwords

From the 28th of January, Reach and Frequency reports will be found in the Campaigns tab of Google Adwords. Reach and frequency reports are used for […]

Selecting the right PPC Agency

Tips on selecting the right PPC agency Many different companies now provide a Google Adwords management service and it is becoming harder to choose with so many […]
Adwords Editor Version 11

Hello Google Adwords Editor 11

If your not already using Adwords Editor you should be! Editor is a very powerful tool that allows you to manage accounts efficiently. As well as being […]

Google introduces custom columns

The data that an advertiser wants to see through Google Adwords will differ depending on the goals they aim to achieve through this form of advertising. Google already give […]

Treemaps Reporting on Google Analytics

The new feature for Google Analytics allows you to select two metrics in your Adwords account and compare them against each other. These metrics in the […]

Google Adwords keyword planner introduces conversion estimates

The Google Keyword planner is a great tool that allows you to research what keywords to introduce into your account and forecast the amount of traffic […]

ALS Ice bucket Challenge hijacked by Macmillan

The recent ice bucket challenge craze to hit social media by surprise has not only helped raise money for charity but also pushed positive challenges across […]

New Dynamic Sitelinks

On the 24th of July, Google introduced new dynamic sitelinks to Google Adwords. If you didn’t already know, sitelinks are advert extensions. These appear below your […]

Google Adwords vs Google Adwords Express

As full-supporters of the original Google Adwords, we are dubious of the new Adwords Express. Here we have laid out the pros and cons of having […]

New Enterprise-Class Tools for Adwords

In late April Google revealed an exciting new feature which, despite the name is not just for businesses but is available for absolutely everyone who is […]

Google updates Ad Rank

  Last month Google released an updated video on the Adwords auction and Ad Rank, which includes how the scoring system is used in each auction […]