Month: April 2020

Amazon Creates Thousands of New Jobs as Demand Surges Due to Coronavirus

As the COVID-19 pandemic spreads across the world at lightning pace, nation after nation has ordered citizens to remain at home, schools to close and all non-essential businesses . The result is millions of people are sheltering at home , unable to go to the gym, plan a trip to the cinema, enjoy a meal …

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Understanding & Optimising Amazon Advertising ACoS vs Conversion rate

Amazon is one of the world’s largest platforms for online advertising with a wide range of tools designed to make life easier for brands and advertisers alike. When used effectively, Amazon Advertising has the potential to boost profits, raise profiles and encourage everything from an enhanced online profile to more sales. Understanding Amazon AcoS The …

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Running out of Amazon PPC Budget? How to Use Dayparting to Your Advantage

Amazon Advertising is one of the best platforms for getting real results, both on and off Amazon itself for retail businesses. In particular, Amazon PPC campaigns have the capacity to help drive sales and boost your online presence. Yet wasting ad spend is a constant concern for many advertisers and brands, as getting the wrong …

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